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Author: Mary Swanstrom

Announcing HSV Refresh!

HSV Refresh logo

With all of the aesthetic and operational renovations going on in and around Huntsville International Airport, we thought it was time to give our Big Project its own theme! Say hello to HSV Refresh, a name that captures our name, HSV (Huntsville International Airport’s FAA airport code) and our attitude toward the renewed spaces that will hopefully help you feel renewed and refreshed on your journey. 

Our theme logo reflects the bright and  refreshing blue and raspberry color scheme we have informally dubbed wildberry poptart after a favorite childhood treat. The puffy graphic outline could recall fluffy clouds in a friendly sky or symbolize the fresh scent of new carpet and paint. The bold blue HSV letters are polished with a bit of a sheen, representing the shiny new furnishings and sleek surfaces to come.  The relaxing, looping lines of cursive writing symbolize the effortless continuity we hope that you experience during our construction and renovation phase for the next year and a half.

We hope you like the fresh treatments coming to our terminal, and we thank you for your patience as we work to make our airport worthy of jetsetters like you!

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HSV Sets Second Consecutive Annual Passenger Traffic Record

Women traveling through HSV with suitcase

Huntsville International Airport (HSV) broke all previous passenger traffic records in 2024 marking its busiest year ever. More than 1.6 million (1,635,589) passengers traveled through HSV with an annual increase of 11% in traffic over 2023. The last highest year on record, 2023, saw 1,473,629 passengers traveling through Huntsville International.

The availability of more seats and more flights is the main reason for the increase in passenger numbers, said Huntsville International Airport CEO Butch Roberts.

“We have just seen 11 continuous months of all-time, record-setting passenger numbers, and if our airlines are doing well, they will add more capacity,” Roberts said. “For example, airlines have already made 10.6% more seats available to customers this January than were available in January 2024.”

Delta Air Lines moved to larger, mainline aircraft between Huntsville and Atlanta from the second quarter of 2024 on, and American Airlines added frequencies to Charlotte and Dallas. The addition of Breeze Airways’ seasonal nonstop flights to Los Angeles helped increase passenger numbers last year.

“Breeze has brought North Alabama nonstop flights to the most popular vacation destinations in the U.S., and their presence has influenced the fares of our other carriers,” said Joey Ceci, Board Chair for Huntsville International Airport. “We are seeing the fruits of our collective work to make Huntsville more competitive in the air fare market.”

“More people are shopping Huntsville air fares first and flying Huntsville because the assumptions that they have had about fares when flying locally are outdated,” he added. “It’s just the tip of the iceberg of what this market demand could be; if our market will continue to support flying local, the airlines will take note and continue to add more frequency, larger equipment with more seats to offer, and hopefully, additional nonstop routes.”

 Airport leadership believes that the Huntsville and North Alabama market – as well as the airport infrastructure –supports the addition of more flights and additional nonstop service in the years to come.

“We are seeing potential for growth already in the first six months of 2025 with the addition of Delta Air Lines’ daily nonstop service to New York City and the return of Breeze Airways’ summer nonstop flights to LAX,” Roberts said.

Breeze has increased frequency to the very popular nonstop Orlando route by ramping departures up to five times per week in May.

“We appreciate the investment made in our community by our airline partners, and we appreciate our passengers choosing to fly Huntsville,” Roberts added. “More people are beginning to understand the economic benefit of choosing Huntsville – their time is worth something, and we are convenient and close to home.”

“Our Airport is gaining momentum, and if we can keep receiving our community’s support, we can grow, too,” he said.

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